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A bold, enveloping lounge chair inspired by one of the most recognisable forms of twentieth-century Italian design. Mama is formed almost entirely through generous curves, creating a seat that surrounds the body with softness while making an unmistakable sculptural statement. Delivered compressed, the chair transforms when released—slowly expanding and taking shape before your eyes. Paired with its spherical footrest, Mama is furniture with a sense of theatre: expressive, playful and impossible to ignore.
Mama arrives compressed. Release it, and the form slowly awakens—curves emerge, volume returns and a sculptural chair takes its place in the room. Inspired by the radical spirit of Italian design in 1969, Mama is as much an experience as an object: bold, unconventional and wonderfully comfortable.
A Design That Awakens
Some furniture arrives assembled. Mama arrives waiting to become itself.
Compressed into a remarkably compact form, the chair begins its transformation the moment it is released. The material expands, the silhouette rises and its generous curves gradually return to their intended proportions.
That transformation is integral to the experience.
Once fully formed, Mama becomes an almost continuous landscape of softness. The high sculpted back flows toward generous arms and into a deeply recessed seat, while the spherical footrest completes the composition with an element of play.
Its character comes from contradiction: monumental in appearance yet soft to the touch, visually expressive yet deeply relaxing, compressed in transit yet expansive in presence.
Mama does not disappear quietly into a room. It brings personality with it.
An Homage to Radical Italian Design
Mama is based on the celebrated UP5 & UP6 seating concept created by Italian designer Gaetano Pesce for B&B Italia in 1969—a work that challenged conventional ideas of what upholstered furniture could look like, how it could be manufactured, and even how it could arrive.
Its anthropomorphic form became one of the defining images of Italy's radical design era: furniture treated not simply as a functional object, but as an expressive cultural statement.
The original concept was also remarkable for its use of compression. The polyurethane form could be vacuum-packed and, once released, expand into its full sculptural volume, turning unpacking into part of the experience itself.
Mama carries forward that sense of surprise and transformation.
The striped upholstery further exaggerates its continuous curves, allowing lines to bend, converge, and change direction across the three-dimensional form. The spherical footrest becomes a counterpoint to the chair's larger organic volume.
An homage to an era when designers weren't afraid to question what furniture could be—and a reminder that living with design can still be joyful.
